ING

SEPA and other innovations

Projects

ING is the largest bank in the Netherlands and in 2013 parts of the website had to be prepared for SEPA (Single European Payments Area). In addition, many paper processes were digitized in so-called 'car washes' and new mobile concepts were devised. Finally, there was a major organizational change within the bank from traditional banking departments to tribes, chapters and squads, inspired by Spotify's way of working.

Timeline

Oct. 2012 - Jun. 2014 (1 year and 9 months) and Feb. - Oct. 2015 (9 months)

Role

UX Designer

Activities

I have created interaction designs for, among other things, the My ING Homepage, payment and savings screens, and the Financing Guide tool. I also conducted user research into investing and new business customers.

Deliverables

Schetches, wireframes, visual designs, usability test script and customer journey.

Tools

Illustrator, Indesign, Fireworks, Sketch, Photoshop and TechSmith Morae.

Collaboration

Informaat

Examples

Wireframe of My ING homepage (with fictitious data and without graphic design)) — Wireframe of My ING homepage (with fictitious data and without graphic design)

Concept sketches for a new customer program in the ING mobile app

Marc at the promotion of the SEPA money transfer screen when it went live

Design start screen of a fincance advice tool

Marc and particpant at paper prototyping demo

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