Marc Smeehuijzen
User Experience Designer



SEPA and other innovations


ING is the largest bank in The Netherlands and most of their services are accessible through their website and mobile app. In 2013 parts of the website had to be prepared for SEPA (Single European Payments Area) and the style and usability of My ING homepage and other pages had to be updated. Furthermore, many paper processes had to be digitized in so-called 'washing streets' (think car wash analogy) and new concepts for mobile had to be worked out. Also some usability tests had to be supervised.
In 2015 responsive designs were needed for a fincance advice tool for business clients and a payment services portal for webshops. Finally, the customer journey for new business clients had to be mapped.
Oct. 2012 - Jun. 2014 (1 year and 9 months) and Feb. - Oct. 2015 (9 months)
I created interaction designs for the following screens/processes: My ING homepage, money transfers, order lists, overview of planned and refused orders, batch payments, batch direct debits, transaction overview, cancelation of savings account, application for business credit, application for iDEAL, finance advice tool and payment services portal for webshops. I also made conceptual designs for a new customer program in the mobile app, I supervised usability tests of My ING homepage and Investments and researched the customer journey of new business clients.
Wireframes, visual designs, schetches, usability script and customer journey.
Website in HTML, CSS and Javascript (Angular), wireframing in Illustrator, Indesign, Fireworks and Sketch, visual designs in Photoshop, usability test with TechSmith Morae.

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